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Care instructions are small solutions to big problems. Care labels provide guidelines to consumers about apparel care, and the best cleaning procedures to be used for a particular combination of fabric, thread decoration and construction techniques. Following the instructions on the care labels is an assurance that the appearance and fit of the garment will be maintained after repeated cleaning treatments.
From a manufacturer’s point of view, damage to garments from incorrect cleaning methods can lead to complaints; costly customer returns and a bad image. Whereas accurate and clearly written care labels can prevent customer dissatisfaction. From a consumer’s point of view, accurate and clearly written care instructions serve as a cleaning guide and influence purchase. Garments with ease of care are often preferred over garments with complicated or difficult to understand care procedures.